What Is the Recommended/Ideal Meta Description Length? Use this free Google SERP snippet preview tool as a guide when creating and optimizing your Title and Meta descriptions. For that, there are 2 ways to make a Meta Description SEO Friendly, including : In late 2017, Google increased the 165 character limit (about two lines) to sometimes 4-5 lines or arond 320 characters. A meta description is meta tag that acts as a 155-160 characters summary that describes the content of a web page. Quick Text Counter. Enter Meta Description Tag. No special restrictions for the google meta description are foreseen so theoretically, it can have any length. … Use these rules of thumb when it comes to the meta description length: Maximum length: 155 characters or 920 pixels; Minimum length: 70 characters or 430 pixels; In most cases the lengths above work well for most devices for Google, Bing, Yahoo and DuckDuckGo. What is the length of the Meta description tag? It can be any length, but Google usually cuts snippets to ~ 155-160 characters. Meta Description Length Checker The length of the meta description on Google has been shortened after the last update in December 2017, when the length reached limits up to 290 or 300 characters. Characters: /155. Meta Description Generator does four things: It writes your meta description tag code as you type your description. How To Write Meta Descriptions. As you can see below, most search snippets have 154 – 161 characters with the exception of our snippet which goes up to 206 characters! Meta Description is an HTML Tag that displays a brief summary of the web page. There is no limit on the number of characters you can have in your meta description. Keep the length to approximately 135-160 characters. What is Meta descriptions length? No meta description found. Meta descriptions aren’t going away anytime soon. What is Meta Tag:- A Meta tag is a snip of text that describes a page’s content. In general, apply the 80-20 rule. The sooner you learn to craft a good description, the sooner you can start boosting your rankings and helping your overall SEO efforts. Similar to page titles, we believe meta descriptions are calculated by pixel width, rather than characters. Stick to a meta description length of 60 - 120 characters (350 - 700 px). While some SEO meta description blogs may say you can include up to 300 characters, most Google previews (such as the image above) only display about 150 characters. What is the length of the description? For more information, click here . It is actually an HTML tag- and if relevant search keywords are included in the meta description, people are more likely to click on your link. The optimal length for a meta description is between 100-150 characters. Google will sometimes (but not always) pull your meta description to use in the snippet that shows up with your link in search results.Google will pull your meta description if they think it’s a more accurate or relevant summary than any text they could pull from your content. Keep meta descriptions around the recommended length of 155 characters, otherwise they will be truncated when they show up in search results. However, search engines like Google will cut or truncate your description after 155 to 160 characters, so it’s in your best interest to keep your meta tags below this number. Find out what this new meta description length means, what Yoast is researching and what you can do right now. Then in May 2018, Google decreased the length again. Analyze and monitor your SEO with our powerful ToolBox. When you create your meta description – matching the page topic is critical. Meta Descriptions. Currently there is no specific cutoff point, although in general the search engine will display anywhere from 160 to 320 characters. recommended maximum. I don't want want quite as many characters in the {vb:var page.metadescription} variable and want to shorten it just a little bit. The screenshot below is representative for different types of searches we have performed. The meta length checker tool warns you after reaching the max limit On mobile devices, the max limit is about 680 pixels and 120 characters. Meta description length maximal limits. Google often cuts off meta descriptions that go much beyond the 150 character limit. Meta descriptions can be a bit longer. Since meta descriptions are a part of the overall user experience of your site, Google takes them very seriously when it comes to your SEO. So it’s no surprise many started freaking out in May 2018 when Google unexpectedly dropped the length back to 160 characters. Use the form below to enter the title, meta description, and URL of your web page, and this tool will generate a virtual search result listing based on your input. Technically speaking, there is no character limit and you can include as much detail as you’d like. Optimal meta description length Now that you know how to include meta descriptions in your web pages, it is essential to consider the length of your meta descriptions. The meta description is used by Google to display the snippet as per the search query. Meta Description Length Checker. View all Free Tools. About meta descriptions: Search engines don’t use meta descriptions as a ranking factor. Of course, this has consequences for both Yoast SEO and you as a site owner. COPY TO CLIPBOARD. With that, close to 1.5 million search results were analyzed for their meta-description lengths over the data collection period. The Meta Description Length in 2019 is from one hundred twenty to 158 characters. Optimal Length of Meta Description Characters. As of 2017, Google will show up to 275 characters on the SERP. Google Meta Title & Description Length Preview Tool Measures in Pixels. It has been considered a standard SEO best practice for years to keep meta descriptions at … A meta description is the snippet of information that exists below any link of a search result. Length: a meta description should be no longer than 135 – 160 characters long (although Google has recently been testing longer snippets). Meta Title Character Limit. Marketing Google Expanded the Length Allowed in the Meta Description Tag. Meta descriptions length plays a big role in search results. Meta description can have any length but a good practice is to keep this under 160 characters (search engines generally truncate snippets longer than this value). Accordingly, the length of the meta-descriptions for the top 10 results produced by these keywords was recorded each day during the 30-day period. The meta description length for Google desktop search results is between 154-160 characters. The optimal length for a meta description set in an HTML meta tag The maximum width of the snippet recently could go up to 1000 px on Google, and also Yahoo and Bing. Meta Description length is up to 160 characters. That's Big News for Your Website Just recently, Google expanded the length allowed in the meta description tag. See the above example of a properly framed title in the correct length and utilising the maximum space. When Google increased the length of search descriptions to 320 characters back in December 2017, SEOs got a little too excited and started re-writing meta descriptions for their sites. Now, Google is coming back to previous limits. The ideal length of meta title is about 60 characters. The meta description length can be 120 to 160 in characters and 430 to 923 in pixels. They help describe your pages for users. Google recently expanded the standard length for meta descriptions. Depending on the mobile device, you can see meta descriptions as long as 100 – 230 characters. The meta description should be long enough to describe the page, but short enough to be easy to read. If you want to check an entire site you can simply enter the URL of the sitemap and SERPsim will download all the titles and META descriptions in bulk. Meta description length, which is generally denoted by characters rather than words, can be a somewhat fluid standard. The vast majority of these results repeated day after day. Formerly, meta descriptions were recommended to be 160 characters or less in length. Search engines show it in search results when the meta description also includes the keywords being searched. A search engine like Google will display a Meta Description on the SERP which is very influential on user clicks on the website link. There is no harm if you exceed your title length but Google will truncate some characters and it will display dots at the end. Title 70 This is an Example of a Title Tag that is Seventy Characters in Length Meta Description Character Limit The meta description is a very brief description of a page or site and can be named a so-called business card for the SERP. It’s a short paragraph that describes what the link is all about for the users and Googlebot to understand and comprehend. The advised meta description length is between 280 and 320 characters. Is there anyway that I can change the amount of characters that is passed to {vb:var page.metadescription} when viewing a forum topic? The current best practice as of June 2018 is to keep the description under 160 characters. Any longer and search engines will chop the end off, so make sure any important keywords are nearer the front. How long should a meta description be? New Google’s meta description length is up to 920 pixels, which might allow for up to 158 characters. Length. It is best to keep the meta description length at a sufficiently descriptive level, so we recommend descriptions between 50-160 characters. Meta Description Length (Characters & Pixel) The meta description is a short summary of the content available on a particular webpage. Test Page Title & Meta Description Visibility Get creative – the page title that appears in search engines is like an advertisement for the page. What properties does a Meta Description have? When you write your meta descriptions include a call to action! Meta description length for SEO A meta description is a snippet of around 160 characters which gives a summary of the content on a page. Find the perfect META description length and META title length to optimize your snippet for Google using our SEO tool. Meta description length when viewing a topic... Tue 1 Dec '20, 3:52pm. Google has expanded the number of characters in meta descriptions to about 320. It is a Small text descriptor that helps search engines to tell what a web page is about. This pixel width is less than simply 512 pixels multiplied by two (1,024px) which you might expect and actually the CSS truncation appears to be around 920 pixels (in our SERP emulator it’s 923px). Therefore, you should optimize your meta description tags to be up to 275 characters long. Meta title length … Here’s the tldr; – Meta descriptions are important to get right. ; It counts the character length of what you are typing to let you know how much room is left for you to continue writing. Google has made periodic changes to the permitted length for meta descriptions. 20% of your pages will likely get 80% of the traffic, so focus on getting your meta descriptions right on those 20% of the pages first.
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